Public, sourced ChatGPT ads examples are still limited. OpenAI’s Testing ads in ChatGPT post (originally 9 February 2026; updates through August 2026) describes clearly labeled sponsored placements separate from answers, with a conceptual example that a recipes conversation may show meal-kit or grocery ads. WIRED’s 27 March 2026 article reports categories and brands seen across 500 prompts — practitioner observation, not an OpenAI rate card.
This page does not fabricate creatives or claim performance. For field limits, use the specs page.
What OpenAI has published
OpenAI states ads are clearly labeled and visually separated from organic answers, and that matching can use conversation topic (and, when personalization applies, additional signals). The recipes → meal kits / grocery delivery illustration is OpenAI’s own example of relevance, not a case study with CTR or spend.
Observed categories (WIRED, Mar 2026)
WIRED reported that in a rough US free-tier test, about one in five questions in a new thread triggered an ad, and listed categories including travel (e.g. Booking.com on a Palm Springs trip prompt), gig work (Uber), entertainment, education, food delivery, productivity software, and others. Treat frequency and brand list as one journalist’s sample on a dated window — not a platform average.
| Observation | Label | Source date |
|---|---|---|
| Ads clearly labeled; separated from answers | OpenAI product description | OpenAI Testing ads / Ads in ChatGPT — checked 23 October 2026 |
| Conceptual: recipes chat → meal kit / grocery ads | OpenAI illustrative example | OpenAI Testing ads in ChatGPT |
| ~1 in 5 questions in a new thread showed an ad (rough test) | Journalist observation — not OpenAI benchmark | WIRED 27 Mar 2026 |
| Travel prompts often triggered travel ads (e.g. Booking.com) | Journalist observation | WIRED 27 Mar 2026 |
Build your own examples safely
Preview title, description, and image against published specs before submitting. Do not copy competitor creatives as if they were your approved claims.
Common questions
Where can I see ChatGPT ads examples?
OpenAI’s Testing ads in ChatGPT post describes the format and gives illustrative contexts. Independent articles such as WIRED’s March 2026 report describe categories observed in a limited test. Live ads vary by eligibility and conversation.
Can I reuse a competitor’s ChatGPT ad?
Do not copy claims or creatives you cannot support. Use published specs and your own offer evidence, then preview before submit.
What size should example creatives use?
For the documented bulk-upload image workflow, OpenAI publishes a square PNG/JPG no larger than 1200×1200, with title max 50 and description max 100 characters. Confirm on the specs page.
Sources and verification
Only OpenAI-published illustrations and WIRED’s dated observations are cited. No fabricated creatives or CTR claims. Your account may expose a different set of features. Examples are illustrative unless a dataset is explicitly supplied.
